May 22, 2014
This week we migrated our product to a completely new look and feel, and added in experience for planners, which represents 95% finish for the entire end-to-end experience. Only a stand-alone receiver’s view is yet to create, but should be very quick and easy.
Based on our user study and discussions with John and Stephanie, we realized that our users were confused because they were not given enough structure. Without the structure, half of the users did not even attempt the heart template given to them. Further, some users did not even know that they could record personal video message so they were reluctant to pose in a silly pose for the template. Clearly, we needed to provide some successful examples to demonstrate the capabilities of the app and set expectations. In particular, we decided to redesign the website to highlight the following:
Text in red are comments.
Clicking on a tile in the template will trigger AJAX changes directly on the tile, as illustrated below:
Clicking next after Step 1 is complete will lead the user to Step 2. Here, she records a personal message and chooses whether the message will be public (viewable by anything with a link) or private (viewable only to the recipient; all others will see a lock sign). After Step 2, she is directed back to the collage where she will see her contribution.
Below we also mocked up how one would initially organize a collage: